Friday, March 7, 2008

Message #55 - One-Third of All Placebos Work!

What Does This Suggest About the Power of Expectation...Suggestion...Positive Thinking?

What is a Placebo?

A Placebo is a fake treatment for some medical problem that sometimes improves a patient's condition simply because the person has the expectation and belief that it will work.

Researchers have been studying the placebo effect for decades. In 1955, researcher H.K. Beecher published his groundbreaking paper "The Powerful Placebo," in which he concluded that, across the 26 studies he analyzed, an average of 32 percent of patients responded to the placebo treatment.

Wow! What's your Placebo? Find one...create one...talk yourself into one. All you need is a reason, any reason, however flimsy or illogical, and your mind does the rest. Tell yourself "You're The Greatest" like Muhammad Ali.

Expectation is not Hoping for something. Just say it once and listen to how it sounds. "I EXPECT to succeed"..."I HOPE to succeed". Which sounds more convincing and believable...something you can wrap your brain around.

Hope sounds like LUCK to me. Luck is getting your name pulled out of a group of 1,000 names. Don't say "Good Luck" to anyone anymore. We don't' need more luck. We need more preparation, training and skills that will give us the belief and expectation that we will succeed.

Put the ball in the court of the person and say instead of "Good Luck Joe or Jane"...say "may the best Man or Woman win". Winning and Success has nothing to do with Luck. Yes, there may be a lucky break or undeserved call that goes your way, but ultimately to win and succeed one must confidently and deliberately pursue and seize the prize.

Muhammad Ali completely duped himself into believing he was the greatest and that he couldn't be beat. Listen to his placebo Message #17 - Burning Your Ships...Ali Style

3 comments:

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